Business Size: small, medium, nonprofit

Industries: tourism, active tourism experiences (outdoor, nature, adventure, e.g., rock climbing, cycling, hiking, alpine skiing, cross-country skiing, nautical and water sports)

Region: Quebec, rural and remote regions, economically vulnerable RCMs, Montréal’s East End

Demographics: indigenous

Other Criteria: active in the tourism industry, social economy businesses, Indigenous-owned businesses (including sole proprietors, band councils, and Nunavik municipalities) or Indigenous tourism organizations, projects must provide added value to existing activities in the tourism industry and focus on business and economic growth, projects that increase the capacity of local tourist attractions to enhance their potential to attract visitors from outside Quebec, projects that increase tourism spin-offs in communities by drawing visitors more to the regions, including rural communities, projects that directly involve Indigenous communities and that leverage Indigenous culture, heritage, know‑how and traditions as principal tourist attractions, projects that foster the development of a sustainable tourism experience, projects that extend the tourism season, projects that demonstrate the greatest impact on the development of tourism in the region